Why Ideal Protein?

Repeatable, Predictable, and Sustainable Weight Loss

Losing weight can be a challenge, but the process of weight loss is simple. The Ideal Protein Protocol is a medically-developed, supervised ketogenic weight loss and behavior modification protocol. While the traditional keto diet is high in fat, Ideal Protein consists of low-fat, low-carb foods with an optimal amount of protein.

Our three-phase protocol addresses weight issues at their source; reducing carbohydrates and fats while ensuring adequate daily protein intake. In other words, the goal is to lose fat, not muscle.

This combination of the comprehensive protocol and personalized one-to-one coaching empowers you to achieve your weight loss goals. 

When you follow the Ideal Protein Weight Loss Protocol, you will learn:

  • how calories are burnt;
  • what calorie consumption means;
  • which foods are best suited to stable weight management;
  • when, why and in what combination to eat carbohydrates, fats and proteins;
  • what their impact is on your body;
  • and much more.


IdealSmart is a set of tools to help you on your journey. They allow you and your coach to stay on track together using a linked app, scale, and fitness band. Seeing your progress has never been so easy!